Typically, I’m not about running to the nearest beauty retailer to grab a new mascara drop, but when Victoria Beckham Beauty announced Future Lash, the latest addition to the Posh-inspired makeup line, I knew this mascara was worth the errand in 20-degree weather. The claim of a smudge-proof formula that’s easily removed with warm water — and warm water alone — had me simultaneously skeptical and excited.
My hooded eyelids had just about given up all hope of finding a mascara that would last all day without leaving black streaks across my eyelids while being hassle-free to remove. Yes, I know what you’re thinking: Waterproof mascara would help with the smudging. But taking it off is never as gentle as my sensitive eyes would like.
What really sold me, though, is Future Lash’s innovative water-activated instant release technology (IRT) — along with its nourishing C2 complex formula, which claims to strengthen lashes with ingredients like shea butter, panthenol, and niacinamide — working in tandem to add hydration while conditioning lashes.
Of course, I had to put it to the test the second I arrived home. Future Lash in hand, I twisted off the cap from the sleek, black weighted tube, revealing a surprisingly tapered, half-moon shaped applicator with short bristles on both the inner and outer rim. I found this help control the product application and reduced the chances of product build-up. Because my lashes are quite long, lengthening was not as high of a priority as definition and volume. I started wiggling the tapered wand as close to my waterline as possible before sweeping upward for a lifted, fuller lash.