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Hollywood’s Hairstylist Chris Appleton Is Launching His First Product With Color Wow

admin by admin
February 22, 2021
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Besides doing glamorous things and living glamorous lives (and being three of the most famous women in the world), Jennifer Lopez, Kim Kardashian West, and Ariana Grande have one thing in common: they all have amazing hair. And it’s no coincidence (nor is it solely a matter of good genes…) that Chris Appleton is their beloved hairstylist.

The stylist is best known for creating looks that are always right on the money. Most recently, J.Lo’s cascading waves at the Presidential Inauguration were a shining example of his talent. But no matter what the show-stopping style might be — a bouncy blowout, double curls, a snatched ponytail — the finish always has a supernatural sheen. This is his signature “glass hair.”

“The foundation [to any style] starts with the hair texture,” says Appleton, who also happens to be the global creative director of hair-care brand Color Wow. “And to achieve this perfect texture, I’ve always had to turn to cocktailing different products to get it right.” That is, until now.

Appleton collaborated with Color Wow to create his first product, called Money Masque. “I knew I wanted it to be a singular mask that would create optimal texture for styling hair so it appears and feels amazing in the finished style,” Appleton tells Allure.

And though you use it after shampoo and much like a deep treatment, it can hardly be compared to a typical hair mask. But, much more than the fact it doesn’t resemble a hair mask at first glance (it’s not a cream or a paste nor like anything we’ve ever seen before), it also doesn’t function like your average deep treatment. It’s innovative. It’s original. It’s truly transformative.

Chris Appleton x Color Wow Money Masque

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