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Adidas re-enters road cycling footwear after 15 years with new laced Road Shoe

FashionChoice by FashionChoice
November 24, 2020
in Uncategorized
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Adidas has unveiled its new road cycling shoes that aim to “improve accessibility to the sport and allow more athletes to clip in with the latest technology”. The brand says the high performance footwear is for the new generation of cyclists with “a desire for adventure, improved health, and the ability to move in and out of their cities in a sustainable and flexible way”.

The Road Shoe (link is external) (£130) is the first Adidas-branded cycling shoe for fifteen years (its sub-brand Five Ten make mountain bike and commuter shoes) and is designed to “empower more people to clip in and ride”.

The plate of the shoe is said to take elements from Adidas’ football boot designs, “using recycled material with added glass fibre elements to provide the stiffness that road cyclists expect from their soleplate, without the added weight”.

The upper is made entirely from 100% recycled material, which the brand says is “shaped to provide an intuitive feel and function”. Completing the secure fit is a lace tightening system and toggle.

The Road Shoe is compatible with three-bolt cleat systems (SPD-SL, Look Keo, etc) and comes in classic black, which is said to offer “a blank canvas to combine the shoe with various outfits”. For visibility in low light conditions, the heel and Adidas’ three-strip mark are white and are made from reflective materials.

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Tags: AdidasNew laced Road ShoeRoad cycling footwear
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